Seminars / Retreats

Our professionals have been called upon by trade organizations across the nation to develop and conduct educational programs for their members in areas such as practice performance improvement, strategic planning, governance, and divestiture planning. We have used these experiences in tailoring a series of programs that can be used in settings such as Board retreats, medical staff education, and management development.

Program topics include:

Designing An Effective Physician Compensation Plan

A recent survey found that 21% of physicians leave their practice for reasons tied to compensation and 68% chose their practice opportunity based on compensation. Understanding what factors are satisfiers and dissatisfiers in compensation programs can help recruit and retain key physicians.

The program will review various approaches to compensation and the advantages and disadvantages of each, how to establish base salaries and incentive programs, tracking production, and other non-productivity incentives that can be mutually beneficial.


Defining and Delivering Excellent Customer Service

This program is designed as a training session for physicians, management, and staff to help them understand what influences customer service, what an organization needs to do to become customer focused and what other organizations do to support customer service efforts.


Creating Effective Physician Liaison Programs

Most hospitals, especially those in competitive markets, are recognizing the critical need to develop and maintain mutually beneficial relationships with the physicians in their community. Physician loyalty can no longer be assumed; physicians will move their business based on many factors and understanding and addressing them are critical to maintaining the referral stream. Additionally, most recent research indicates that the medical staff is a viable and growing competitor to most hospitals as they expand ancillary services and seek to invest in facilities, such as surgery centers.

This program will focus on understanding physician motivation, highlighting the wants and needs of the typical physician, and suggesting strategies for hospital response. It will also explore the role and value of the Physician Liaison and present case study data on successful, and unsuccessful efforts.

The content will be valuable for both senior leadership (CEOs, COOs, and CMOs), as well as those directly involved in physician relationship management (VP Physician Relations, Physician Liaisons). 


Is EMR Right For You?

Until recently, there has only been talk here and there about the need to switch from paper records to electronic records. This year we have seen numerous articles in professional journals detailing implementations, whether successful or not. We have also seen the government become an advocate in moving into the age of technology. As we move into this technology age, physicians are becoming more interested in electronic medical record systems. However, most do not know where to begin.

This program will walk physicians and managers through a step-by-step approach of selecting and implementing an EMR system for their practice. This session is designed for senior practice managers, physician leadership, hospital executives, and IT staff with responsibility for EMR adoption.


For Better or Worse: Developing and Maintaining Effective Hospital/Physician Relationships

During the height of the physician employment "craze", relationships were maintained by a paycheck. Now that many hospital-owned networks have been dismantled or dramatically reduced, the creation of a positive and voluntary link between the strategic needs of the hospital and the personal interests of the physician becomes critical for continued success.

This seminar is designed to explore the development of an overall physician strategy, the critical challenges that face most physicians, suggestions on the structure of an effective relationship effort, and the data needed to understand and measure success.

Our most popular program, this seminar is designed for senior management including hospital CEOs, CFOs, Physician Program Directors, and Medical Directors.


Employing Specialists: A Critical Strategy

Recently, we have experienced a trend in engagements where hospitals are expanding their employed physician networks to include key specialists. This move away from the more traditional primary care base, is in response to the growing shortage of physician specialists. These new experiences have been incorporated into this seminar.

This program is designed to provide a model for identifying current and future needs for key specialists, creating a network with minimal exposure for financial losses, a model physician compensation plan that targets work effort, and operational hints for avoiding the most common reasons that practice networks get into trouble.


Transforming the Bottom Line:
Improving the Performance of Affiliated Medical Practices

Almost universally, hospital-affiliated medical practices have been a financial drain in tough economic times. Many hospitals and health systems have already divested their practices, or are actively considering this option. However, a growing number of hospitals are willing to make one last attempt at improving bottom-line performance.

This program will explore the typical reason for unpredictability, explore what needs to be done to correct these problems, examine case examples of tactics that have worked (and haven't), suggest ways to develop effective operational oversight and establish performance targets, and seek strategies for replacing the employer-employee relationship with physicians with a partnership focused on stability.

This program is designed for senior management to include CEOs, CFOs, COOs, and Physician Practice Administrators.

If you are interested in information on these seminars, please contact Michele Foltz at mfoltz@thehorizongroup.com